Mottingham Florist Privacy Policy

Our Commitment to Your Privacy

Mottingham Florist is dedicated to safeguarding the privacy and personal data of our customers. This Privacy Policy outlines how we collect, use, protect, and manage your personal data when you place orders with us, whether online, over the phone, or in person. It applies to all customers in Mottingham and the surrounding districts who order products or services from Mottingham Florist.

What Data We Collect

In the course of providing our floral products and related services, we may collect and process the following categories of personal information about you:

• Identity Data: Name (first and last), title, and, if placing an order on behalf of someone else, the recipient’s name.
• Contact Data: Delivery address, billing address, postcode, telephone number, and occasionally, the email address of both the purchaser and recipient.
• Order and Transaction Data: Details of products or services you have purchased, date, time, and value of orders, and fulfilment details.
• Payment Data: Payment method and amount (we do not store your full card details; card information is processed securely by trusted payment providers).
• Correspondence Data: Records of communications between you and our staff, such as emails, written notes, or messages regarding your order or feedback.
• Website Usage Data: When you use our website, we may collect data via cookies or analytics about how you interact with our site, such as pages visited and time spent online.

Lawful Basis for Processing Your Data

Processing of your personal data is conducted under the following lawful bases as set out by the General Data Protection Regulation (GDPR):

• Contractual Necessity: Processing your personal information is required to fulfil our contract with you, such as completing and delivering your order.
• Legal Obligation: In some circumstances, we may be required to retain or process data to comply with our legal obligations (e.g., accounting and tax regulations).
• Legitimate Interests: We may process your data to pursue our legitimate interests, such as record-keeping, maintaining customer service standards, and business operations, provided those interests do not override your rights and freedoms.
• Consent: Where required, such as for direct marketing, we will ask for your explicit consent, which you can withdraw at any time.

How We Use Your Data

We use your data for the following purposes:

• Processing and delivering your floral orders efficiently and accurately.
• Communicating with you regarding your order, including confirmation, delivery updates, and customer support.
• Managing payments and accounting in a secure and compliant manner.
• Improving our products, services, and customer experiences based on feedback and usage data.
• Complying with applicable laws and regulations.
• Informing you about new products, offers, or events, only where prior consent has been given.

Retention of Your Data

Mottingham Florist retains personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements. Typically, order and transaction data will be kept for up to seven years to comply with tax and business regulations. After this period, data will be securely deleted or anonymised.

Data Processors and Data Sharing

To provide our services, we may engage trusted third-party service providers ("processors") who process personal data on our behalf. These may include:

• Payment service providers for secure transaction processing.
• Delivery or courier companies to fulfil order deliveries.
• IT, website support, and analytics providers to maintain and monitor our website and customer database.

All processors operate under strict data protection obligations and are prohibited from using your information for purposes other than those specified by Mottingham Florist. We do not sell or disclose your personal information to third parties for their own marketing purposes.

User Rights Under GDPR

As a data subject within the European Union under the GDPR, you have the following rights regarding your personal information held by Mottingham Florist:

• Right of Access: You may request confirmation of what personal data we hold about you and receive a copy.
• Right to Rectification: You can request correction of incorrect or incomplete data.
• Right to Erasure: In certain circumstances, you can request the deletion of your data.
• Right to Restrict Processing: You may ask us to restrict the processing of your data under certain conditions.
• Right to Data Portability: You have the right to obtain and reuse your personal data for your own purposes across different services.
• Right to Object: You may object to processing based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on your consent, you may withdraw it at any time.
• Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority if you believe your data has been processed unlawfully.

If you wish to exercise any of these rights, please contact us using the details available on our website or by written correspondence.

Security of Your Personal Data

Mottingham Florist employs industry-standard security measures to protect your data, including secure payment processing, encrypted storage solutions, and strict internal procedures to prevent unauthorised access, alteration, or disclosure of your information. Our staff receive regular training on data protection responsibilities and privacy best practices.

Policy Scope and Updates

This Privacy Policy applies to all customers placing Mottingham Florist orders within Mottingham and the surrounding districts. From time to time, we may update this policy to reflect changes in the law or our data processing practices. The latest version will always be available on our website. We encourage you to review this policy periodically to stay informed about our privacy commitments.

Contact and Further Information

If you require further information about our privacy practices or have questions about this policy, please contact Mottingham Florist using the contact methods provided on our website or in store. We are committed to assisting you and protecting your personal data in accordance with all relevant data protection legislation.